Success at the North Coast Wine Expo
Earlier this month, we took part in the North Coast Wine Expo in Santa Rosa, California along with 330 fellow exhibitors. Back for a second year, the tradeshow was bigger with 3,200 attendees, making it the 2nd largest wine industry trade event in North America.
There were four informative conference sessions focused on viticulture, production, finance and sales. The information presented was well received by the audience.
Although each differed, there was an overall message explaining the benefits of building strong relationships with consumers and neighboring wineries.
It’s always nice to attend this type of event as it brings many people from the wine industry together under one roof. I enjoyed making new contacts and of course re-connecting with friendly faces of customers and other industry contacts with whom we have worked over the years. There was a positive energy in the hall, and I am optimistic that 2014 will be a prosperous year for all!